Marketing Director will be responsible for developing, implementing, and managing both the online and offline sales strategy for our jewelry and diamond stores. This role requires a deep understanding of marketing and e-commerce landscape, digital marketing, and customer experience optimization. The ideal candidate will have a proven track record of driving  sales growth, managing e-commerce platforms, and enhancing the overall  presence of a luxury brand.

Key Responsibilities:

• Creation and implementation of marketing strategy (both online and offline).
• Creating and implementing marketing plans and adjusting them as necessary to achieve goals.
• Formation and implementation of the financial budget.
• Determination of investment objectives and tasks.
• Company brand management.
• Ensuring internal and external communication of the company.
• Creating the image of the company and presenting the company.
• Proactively consulting Managing Partner on strategic and tactical issues of the business.
• Planning and organization of the work of the department, setting KPIs for the control of the functions performed by the employees
• Urgent response to information made in public information agencies and social networks, which may have a negative impact on the Company's business reputation, name, and brand, providing, obtaining, and implementing proposals for possible measures to reduce damage to the company's business reputation.
• Consulting the companys employees regarding the company's representation in communication with the public representatives of information companies, social networks, in public media.
• At the request of the CCO, report on information about activities, customers, presenting potential pipeline, and financing conditions.
• Develop and execute the e-commerce strategy to drive online sales growth and enhance brand presence.
• Manage and optimize the online store, ensuring a seamless user experience, high conversion rates, and excellent customer satisfaction.
• Oversee the day-to-day operations of the e-commerce platform, including product listings, pricing, inventory management, and order fulfillment.
• Create and execute digital marketing campaigns, including SEO, SEM, email marketing, social media, affiliate marketing and others.
• Manage marketing and e-commerce activities in Lithuania, and prepare for expansion to e-commerce to other country
• Analyze website performance metrics and customer feedback to identify areas for improvement and implement data-driven strategies.
• Manage relationships with third-party vendors, including web developers, payment processors, and logistics providers.
• Stay updated on industry trends and competitor activities to ensure our e-commerce strategy remains competitive.
• Develop and manage the e-commerce budget, ensuring cost-effective operations and maximizing ROI.

• Bachelors degree in Marketing, Business, E-Commerce, or a related field.
• High level of proactivity, taking ownership and independence, willingness to create and build from scratch
• Previous leadership experience is desired
• Minimum of 5 years of experience in marketing and e-commerce management
• Proven track record of driving sales (online and offline) growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce or others).
• Strong understanding of digital marketing channels and tools, including Google Analytics, SEO, SEM, email marketing platforms, and social media advertising.
• Excellent analytical skills with the ability to interpret data and make informed decisions.
• Strong project management skills and the ability to manage multiple tasks and deadlines simultaneously.
• Exceptional communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
• Experience in managing budgets and financial performance.
• Passion for the luxury retail industry and a keen eye for detail and quality.

How to Apply:

Please send email to mpe@afr.lt